VP Marketing Member Engagement
Healthcare Marketing & Engagement Experience Required
The Vice President, Member Engagement requirements include someone who is highly strategic, innovative with natural leadership abilities and at least 10 years of broad-based, progressive executive experience. In addition a successful candidate must possess a broad understanding of healthcare, which may include: payor, provider, life sciences/medical device and from a variety of environments such as consulting, early-stage companies and/or large public corporations.
A successful candidate must be immediately recognizable as a leader, possessing strong communication, presentation, written and interpersonal skills. In addition, the Vice President of Member Engagement must pose the ability to be highly collaborative and quickly establish credibility and gain participation across a variety of stakeholders, both internal and external, as this individual will have direct ownership for the member acceptance rate.
He/she will bring proven operational and strategic planning capabilities and a track record of leading strategic initiatives which align with business goals. The ideal candidate will have experience managing in a agile matrix organization. In addition the Vice President of Member Engagement must have a successful track-record of driving change within complex and collaborative environments throughout multiple departments within an organization. The leader must be results-driven, have a proven ability to manage, motivate, build teams, and possess a proven track record of exceeding goals and objectives.
The VP of Member Engagement will be responsible for developing and executing the member experience and engagement strategies for all of Matrix Medical Network’s products and services.
This position will provide leadership for enterprise-wide member experience projects and initiatives, including responsibility for the design, testing, execution and analysis of multi-channel programs designed to improve the end-to-end member experience and driving successful member engagement net yield.
This individual will develop viable member segmentation schema and member insights from data analysis and translate them into actionable strategies to gain member consent.
This role has ultimate accountability for driving improved outcomes for members, including contact, consent and completion rates, along with improved member satisfaction.
10 years of broad-based, progressive executive experience.
Must possess a broad understanding of healthcare and strong experience with member engagement and segmentation. (Including, payor, provider, and life sciences/medical device and from a variety of environments such as consulting, early-stage companies and/or large public corporations.)
Key traits and characteristics desired include:
Bachelor’s degree is required and an advanced degree preferred (e.g. MBA).